Your users visit your site from a variety of mediums: netbooks, laptops, traditional desktop machines, tablet devices and smartphones. So your website needs to provide an experience that is optimized so users on any of these devices can engage with your content. In a market where your online competition is both broad and easy to find, you can’t afford to leave users behind just because they are visiting your site from a non-standard device.
Responsive web design (RWD) is the preferred way to address the need to provide site content to users on platforms with varying screen sizes. By combining a fluid-grid based site design with CSS media queries, we can enable your site to adapt for users on any device.
appendTo was selected by Time, Inc. to assist with redesigning the Time Magazine site to use Responsive Web Design techniques. You can learn more about the project with Time.com via our Case Study on the project.