Getting Zumba’s Responsive Website into Shape

We partnered with Zumba Fitness to help with the front-end development of their new responsive website’s home, shop, user authentication and checkout pages. They provided great looking mocks and guidelines and worked closely with our team throughout the project’s life cycle. The most notable requirement was their desire to use the Foundation responsive framework from Zurb.


Celebrity Cruises Responsive Website Redesign

We were excited to play a part in the redesign of the new Celebrity Cruises responsive website. appendTo’s task in the project was to deliver the responsive front-end code and assets for Celebrity’s home page and Destinations pages. We were provided design mockups, wireframes and specifications by Celebrity and used them for reference as we […]


The Art of Saying No: Managing Client Expectations

Any company offering consulting and advising to an outside organization should be focused on delivering the best possible solutions. To that end, managing client expectations presents moments when the consultant should exercise their expertise to inform the client that what they are asking for is not in their best interest. In other words, sometimes you just have to […]


The Cost of Implementing Responsive Web Design Later

I’ve done more than a few responsive website implementations and there are two ways that it can happen. A site can be coded responsively or you can be tasked with doing a retrofit to make a fixed-width site responsive. Is it better to get a desktop site out quicker and then work on making it […]